Slide BALLS Legacy brand, Mrs Ball’s, was looking for a way to refresh and reposition their brand with a campaign that allowed their consumers to bring their flavour to the table.
Mrs We gave the Mrs Ball’s flavour variants personalities that not only allowed us to speak to the product’s intrinsics, but also spoke to what each flavour allows the consumer to bring their own uniqueness to the table.
Solution With the wide range of product variants that Mrs Ball’s offers, this means that consumers can bring their unique flavour to the table anyway they like & express themselves through food.
Insight With our couple’s retreat, we wanted to show a dynamic that really depicted how individuals in a group bring something unique to the table. So, we attributed each couple traits and personalities that spoke to the flavour variants.
OOH With our couple’s retreat, we wanted to show a dynamic that really depicted how individuals in a group bring something unique to the table. So, we attributed each couple traits and personalities that spoke to the flavour variants.
TVC

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